Golley Slater

Tags
Growth, Improvement, Planning

Client: Golley Slater
A leading national marketing and lead generation business

Objective:
Provide expert advisory services to support Golley Slater’s strategic engagement with education and skills organisations

Activity:
• Briefing with Board members and Executive team
• Review of existing approach and redesign of process
• Production of strategic positioning document and key messages
• Ongoing ‘call off’ support for Managing Director and Business Development Director

Impact:
• Significant growth in education and skills customer base
• Improvement with lead generation process for colleges
• Strategic positioning document directly contributed to winning partnership with work a large national Awarding Organisation

Testimonial

“We only started working with Optima less than a year ago, however, in a relatively short period of time, it’s clear that they are without doubt industry experts. Their professionalism and advice given to our business was and still is second to none. I believe Optima are a fantastic consultancy, I see our company doing a lot more business with them in the near future.”

D Hampshire, Group Account Director